Butterfly Effect

Butterfly Effect is a typography and motion graphic project. The idea was to abstractly represent the song "Butterfly Effect" and its lyrics via kinetic typography, lines, circles, and minimal effects.

Why Butterfly Effect by Epik High?
Epik High has been a continuous inspiration for me for the last 10 years. Tablo, Mithra Jin, and DJ Tukutz create music that feels like genuine art. They combine a variety of instrumentals with mind-bending lyrics that make a listener think. So in creating a work like this, a deeper understanding of their music is developed. Additionally, the short nature of the lyrics allowed for a more focused project.